Any veteran internet marketer will tell you that the first step towards attaining online wealth is to find a hungry market, or a niche, if you will. A hungry market is almost always profitable, given the great demand for appropriate products, as well as the virtual absence of competing enterprises servicing the said segment.
Once you have selected a profitable market, or a niche if you will, it’s time to think about what product you could offer. Products are the items you could sell. They are the ones that will ultimately deliver some profits for you. Business is all about selling something, after all. You have to offer something to get another thing in return.
Here are the more popular items you could sell online:
• Traditional information products. These include eBooks, special reports and even articles. They are excellent choices because all you really need is information and the writing skills to put them down in writing. The best way to convey information is through the written word. Also, traditional information products are capable of being delivered digitally. You won’t have to worry about shipping costs and storage space. Everything would be stored in your hard drive, and you just have to retrieve the same whenever someone purchases what you have to offer.
• Non-traditional information products. With the many things made possible by the internet, a lot of possible vehicles for information have also popped up. Products like video lectures, audio lessons, and podcasts have become prominent items that have proven to be hot sellers. Non-traditional information products are not limited to these choices, however. You could always come up with something new. The limit is your imagination.
• Tangible goods. You could also sell physical items. However, you have to bear in mind that such requires storage space (which can become problematic if you’re planning to sell high quantities of different products) and shipping charges (which can be a drag when it comes to really large items).
You’re not only limited to products, however. You could also sell your services online. Here are some examples of the kinds of services you could offer to prospective clients:
• Consultancy
• Web design
• Search engine optimization (SEO) advise
• Graphic design
• Data encoding
• Ghostwriting
• Copywriting
• Customer service handling
This requires appropriate skills. If you’re good with writing, then you could most certainly find a lot of clients who would hire your services for a fee. If you’re good with web design, you could be employed by some webmasters who are in need of good websites. You can find tons of Online Freelance Jobs Here.
Choosing the right products or services to sell would depend on a few considerations. Let’s take a look at them.
• What product or service is most appropriate for your target market? What do the people in the said market need? What do they want? What product is most accessible for them?
• What product or service will you be able to offer? Some products require financial investments. Do you have the budget to pursue such? Or would you be better off in creating a product that requires little financial demands? Services require certain degrees of skills. Do you have those skills?
• What product do you think will be able to sustain profit for a long period of time. The length of the earning potential, or the market life, of the said product should be enough to reap great earnings for you. Profit, after all, is the bottom line for every business.
Once these considerations have been satisfied, you could safely say that you have found the right product for the business you want to pursue.
Monday, December 31, 2007
Tuesday, December 25, 2007
How To Increase Your Resale Rights Products Sales - Part 2
By considering the factors that affect the perceived value of your resale rights product from my previous post, you’d be able to develop an approach that would make your offer more attractive to potential purchasers.
Here are the steps you should try to take, in a nutshell:
• Determine the cap for the number of people who could buy your resale rights product. As we have mentioned earlier, the lower the number, the more sell able your offer would be. But the determination of the cap should go side-by-side with the viability of the profit you will be able to make.
• If you decide to sell your resale rights product to 40 to 50 people, it is advisable to peg your offer at one and one-half the amount of the basic package if it were to be sold without resale right.
• If you decide to sell your resale rights to 20 to 40 people, it is advisable to peg your offer at twice the amount of the basic package.
• If you decide to sell your resale rights to less than 20 people, you could charge up to three times the amount of the basic package.
• Prepare a special report which would help your purchasers maximize the profitability of the resale rights product they would be buying. You could do this by suggesting the employment of certain strategies that they may not have considered when it comes to reselling the product they have bought. This would also give them the impression that you’re an online businessman who over-delivers, which would be great for branding purposes.
• Offer a post-sales service. This is not limited to merely technical matters about the product. It may include consultancy sessions that would help them earn some income from the reselling of the product they have purchased from you.
It’s all about the packaging. The conditions surrounding the resale rights product you have prepared may not be favorable for your behalf, initially, but with some hard work and clever thinking, you’d be able to turn the tide to your advantage.
Here are the steps you should try to take, in a nutshell:
• Determine the cap for the number of people who could buy your resale rights product. As we have mentioned earlier, the lower the number, the more sell able your offer would be. But the determination of the cap should go side-by-side with the viability of the profit you will be able to make.
• If you decide to sell your resale rights product to 40 to 50 people, it is advisable to peg your offer at one and one-half the amount of the basic package if it were to be sold without resale right.
• If you decide to sell your resale rights to 20 to 40 people, it is advisable to peg your offer at twice the amount of the basic package.
• If you decide to sell your resale rights to less than 20 people, you could charge up to three times the amount of the basic package.
• Prepare a special report which would help your purchasers maximize the profitability of the resale rights product they would be buying. You could do this by suggesting the employment of certain strategies that they may not have considered when it comes to reselling the product they have bought. This would also give them the impression that you’re an online businessman who over-delivers, which would be great for branding purposes.
• Offer a post-sales service. This is not limited to merely technical matters about the product. It may include consultancy sessions that would help them earn some income from the reselling of the product they have purchased from you.
It’s all about the packaging. The conditions surrounding the resale rights product you have prepared may not be favorable for your behalf, initially, but with some hard work and clever thinking, you’d be able to turn the tide to your advantage.
Monday, December 24, 2007
How To Increase Your Resale Rights Products Sales - Part 1
Selling products with resale rights is a very lucrative online business. However, not everyone can success with this endeavor because of the intricacies involved with such a trading.
To ensure maximum profitability in this field, you must learn how to package your resale rights products correctly. And this involves some knowledge on the different factors that make or break resale rights marketing. Let’s take a look at them, their nature and reasons, how to avoid the perils they bring, and how to use them to come up with a resale rights package that your prospects would find very difficult to resist.
1. Exclusivity. People will be more interested to buy products with resale rights if their sale is limited to certain number of people. There are many reasons for this. Primary of these is the fact that resale rights are appealing because they would provide for the purchasers an additional income stream. But if the product with resale rights is sold to an unlimited number of people, the market would just be saturated and there will be little room to make a profit. The same is true for products with resale rights that may be sold to a limited number of people when such a number is in the hundreds if not the thousands. The best approach is to sell your resale rights products to a maximum of 50 people, though a lower number would always prove better.
2. Price. Though you are justified to sell your resale rights products for a price higher than the value of the basic package, if you sell the same for an exorbitant cost, you’d have problems effectuating some sales. As a rule, multiply the value of your basic product by three. Let this be the selling price for your resale rights product. Though, you must remember, the lower the price, the more sell able your offer would be.
3. Restrictions. Resale rights can come with restrictions. But too much of them would compromise the value of the product. You may restrict certain usages for your products for example, and this would alienate some people who would otherwise be interested with the same. The rule here is to enforce only the restrictions that would preserve the worth of your resale rights product for the benefit of your purchasers. These should be restrictions that are enforceable to all of them so that their interests would be protected from possible abuses by some of the purchasers.
4. Market life. Selling your resale rights product when it is at the end of its market life would be tough. People will find little value for it, since they would have the impression that they’ll have a hard time selling the same. To allay their fears, suggest a unique selling proposition they could use. For example, you could recommend the inclusion of valuable bonuses to increase the appeal of the product, in case they’d decide to buy its resale rights from you. Or you could recommend the inclusion of supplementary products to come up with a turnkey package that would likewise increase the offer’s salability.
To ensure maximum profitability in this field, you must learn how to package your resale rights products correctly. And this involves some knowledge on the different factors that make or break resale rights marketing. Let’s take a look at them, their nature and reasons, how to avoid the perils they bring, and how to use them to come up with a resale rights package that your prospects would find very difficult to resist.
1. Exclusivity. People will be more interested to buy products with resale rights if their sale is limited to certain number of people. There are many reasons for this. Primary of these is the fact that resale rights are appealing because they would provide for the purchasers an additional income stream. But if the product with resale rights is sold to an unlimited number of people, the market would just be saturated and there will be little room to make a profit. The same is true for products with resale rights that may be sold to a limited number of people when such a number is in the hundreds if not the thousands. The best approach is to sell your resale rights products to a maximum of 50 people, though a lower number would always prove better.
2. Price. Though you are justified to sell your resale rights products for a price higher than the value of the basic package, if you sell the same for an exorbitant cost, you’d have problems effectuating some sales. As a rule, multiply the value of your basic product by three. Let this be the selling price for your resale rights product. Though, you must remember, the lower the price, the more sell able your offer would be.
3. Restrictions. Resale rights can come with restrictions. But too much of them would compromise the value of the product. You may restrict certain usages for your products for example, and this would alienate some people who would otherwise be interested with the same. The rule here is to enforce only the restrictions that would preserve the worth of your resale rights product for the benefit of your purchasers. These should be restrictions that are enforceable to all of them so that their interests would be protected from possible abuses by some of the purchasers.
4. Market life. Selling your resale rights product when it is at the end of its market life would be tough. People will find little value for it, since they would have the impression that they’ll have a hard time selling the same. To allay their fears, suggest a unique selling proposition they could use. For example, you could recommend the inclusion of valuable bonuses to increase the appeal of the product, in case they’d decide to buy its resale rights from you. Or you could recommend the inclusion of supplementary products to come up with a turnkey package that would likewise increase the offer’s salability.
Sunday, December 23, 2007
Earn Excellent Money With Your Freelancing Skills
Freelancing refers to the process of offering your services for someone else on a per project basis. The best way to explain this is through an example.
Supposing you possess excellent writing skills. There are millions (and I’m not exaggerating) of webmasters and internet marketers out there who are in need of fresh content and new products on a daily basis. Their demand for digitally written works is so great that even if they are blessed with just as much writing prowess, they won’t have the time to come up with everything that they need. Hence, they resort to outsourcing.
And this is where you enter the picture.
As a freelancer offering your writing services for a fee, you could take in some projects they will give you. You will be paid per delivery, and once that’s done, you could take in more clients for consistent earnings.
But freelancing is not only limited to writing, or ghostwriting as it is technically known. There are other services that you could offer, depending on the area of proficiency you possess. Here are more examples:
• graphic creation and design
• web creation and design
• software development
• data encoding
• translation to specific languages
• marketing consultancy
• strategic placement consultancy
There are more, of course, ranging from something as complex as creating advanced scripts to something as seemingly trivial but as surprisingly effective as forum posting (yes, I kid you not! You’ll get paid per post you make!). The bottom line is, if you have some services to offer that can be delivered digitally, freelancing is always available for you.
There are advantages and disadvantages to this earning opportunity. Let’s take a look at the distinct benefits you can reap from this option.
• You can work anytime you want, from the comforts of your own home. Your only concern is to deliver high quality products on or before the deadline your client has set.
• Freelancing requires minimal investment, or none at all. Promoting your services can be done without spending a single cent. But as with everything else, the best advertising vehicles are often those which you have to pay for. Be that as it may, you won’t be promoting heavily, and any financial investment you will be forced to make will not cost you a fortune.
• You have the liberty to accept the projects that you want, and turn down the projects you’re not happy about. Orders will come from your clients, but you remain your own boss.
It’s not entirely a bed of roses for freelancing. Let’s take a look at the disadvantages of this trade.
• You will earn an amount equivalent to the work you have done. If you could only do so much in one day, you could only earn just as much. Surpassing that threshold is quite improbable.
• You will have to work, many hours on occasions. Freelancing may afford you certain liberties, but the same principle applies: no work, no pay.
• Expansion is also quite improbable. You’re only a single person. There is only so much you could do.
• Your orders would be dependent on how efficiently you market your services. There are other earning opportunities that promise more rewards for less work using the same marketing vehicles you will be forced to take.
If you want to dabble in freelancing, here are some splendid places where you could advertise your services and solicit some clients:
Freelance.com
Elance.com
RentACoder.com
Scriptlance.com
Guru.com
The choice is yours, dear friend. If you’re looking for sure profit fast, then freelancing is a great option indeed. But if you want to plan long-term, I suggest that you explore other earning opportunities as well.
Supposing you possess excellent writing skills. There are millions (and I’m not exaggerating) of webmasters and internet marketers out there who are in need of fresh content and new products on a daily basis. Their demand for digitally written works is so great that even if they are blessed with just as much writing prowess, they won’t have the time to come up with everything that they need. Hence, they resort to outsourcing.
And this is where you enter the picture.
As a freelancer offering your writing services for a fee, you could take in some projects they will give you. You will be paid per delivery, and once that’s done, you could take in more clients for consistent earnings.
But freelancing is not only limited to writing, or ghostwriting as it is technically known. There are other services that you could offer, depending on the area of proficiency you possess. Here are more examples:
• graphic creation and design
• web creation and design
• software development
• data encoding
• translation to specific languages
• marketing consultancy
• strategic placement consultancy
There are more, of course, ranging from something as complex as creating advanced scripts to something as seemingly trivial but as surprisingly effective as forum posting (yes, I kid you not! You’ll get paid per post you make!). The bottom line is, if you have some services to offer that can be delivered digitally, freelancing is always available for you.
There are advantages and disadvantages to this earning opportunity. Let’s take a look at the distinct benefits you can reap from this option.
• You can work anytime you want, from the comforts of your own home. Your only concern is to deliver high quality products on or before the deadline your client has set.
• Freelancing requires minimal investment, or none at all. Promoting your services can be done without spending a single cent. But as with everything else, the best advertising vehicles are often those which you have to pay for. Be that as it may, you won’t be promoting heavily, and any financial investment you will be forced to make will not cost you a fortune.
• You have the liberty to accept the projects that you want, and turn down the projects you’re not happy about. Orders will come from your clients, but you remain your own boss.
It’s not entirely a bed of roses for freelancing. Let’s take a look at the disadvantages of this trade.
• You will earn an amount equivalent to the work you have done. If you could only do so much in one day, you could only earn just as much. Surpassing that threshold is quite improbable.
• You will have to work, many hours on occasions. Freelancing may afford you certain liberties, but the same principle applies: no work, no pay.
• Expansion is also quite improbable. You’re only a single person. There is only so much you could do.
• Your orders would be dependent on how efficiently you market your services. There are other earning opportunities that promise more rewards for less work using the same marketing vehicles you will be forced to take.
If you want to dabble in freelancing, here are some splendid places where you could advertise your services and solicit some clients:
Freelance.com
Elance.com
RentACoder.com
Scriptlance.com
Guru.com
The choice is yours, dear friend. If you’re looking for sure profit fast, then freelancing is a great option indeed. But if you want to plan long-term, I suggest that you explore other earning opportunities as well.
Saturday, December 22, 2007
5 Great Ways To Update Website Content Automatically
We all know that content is king on the internet. The maxim has been cited so many times that it has already become a cliché. Well, it has become a cliché because it’s true. The internet IS the information superhighway. The processes in the World Wide Web are fueled by information. Users search for it. Web publishers provide it. And when you could give the information that people want, then you’re in business. Whether your online endeavor is based on Pay Per Click (PPC) programs or the sale of digital products, quality content will drive people to your pages.
Indeed, content is your best investment for your online enterprise. But preparing unique, premium content is often not enough. You must strive to regularly update your content so that the search engine spiders would constantly crawl through your pages and fetch them for every relevant query. This is the key to good search engine placement. It is very effective…
… but it is also very demanding.
Writing good content is taxing enough. Having to write the same on a regular basis could be difficult. Having to write the same on a regular basis for several websites could be hellish. Surely, there must be an alternative or two which could spare you from having to write your own content to update your website and win the favor of the search engine spiders, right?
Well, here are five fantastic alternatives that not a lot of people are employing. Knowing them alone could give you the edge over your competitors in the race for good search engine positioning.
1. Try RSS. RSS, which stands for Real Simple Syndication, is a technology that was first used by news wire services online. RSS allows users to display specific files every time they are uploaded on a source website. If website A, for example, generates RSS feeds to announce new articles uploaded to its server, and websites B, C, D and E are subscribed to website A’s RSS feeds, they could display the said feeds on their desktop via an RSS aggregator. For online marketing purposes, these RSS feeds can also be displayed on your web pages. All you need is to download some programs that would enable you to do this. Make sure that you get an RSS-to-HTML reader, so that the RSS feeds you will display on your pages can be readable for the search engine spiders. Afterwards, all you have to do is to subscribe to an appropriate RSS feed, and every time the source website would post new content, you’ll be able to display the same on your own website.
2. Create your own forum. Online users normally gravitate towards forums that are dedicated to their own passions. If your website has an attached forum, you’d be able to invite your visitors to sign up with the same. They’ll be left to their own devices. They’ll create threads about matters they are interested with. They will pots messages to their hearts’ liking. And you will have a virtual well of constantly updating content, without having to type a single word!
3. Integrate a feedback manager. If you’re posting articles as content, then you might want to include a feedback system for the same. This would enable your readers to leave their comments below the said article. Basically, your article would serve as the catalyst for content that will continuously be added by interested readers who want to share their piece of mind on what you have posted.
4. Run a contest. Offering a prize for the visitor who submits the most engaging article relevant to the subject of your website, for example, would encourage a lot of people to submit entries that you could use as your own content. Just remember that your contest rules should include a term which states that submitted entries can be published on your website as a condition to their inclusion in the contest proper.
5. Run a mini-article directory. Try to visit www.ezinearticles.com or www.goarticles.com . See how these websites ensure for themselves an abundant supply of great content? Simply follow their model, and implement the same on your website, even if it would be on a downgraded level. You’d be able to guarantee for yourself a good flow of new content!
Indeed, content is your best investment for your online enterprise. But preparing unique, premium content is often not enough. You must strive to regularly update your content so that the search engine spiders would constantly crawl through your pages and fetch them for every relevant query. This is the key to good search engine placement. It is very effective…
… but it is also very demanding.
Writing good content is taxing enough. Having to write the same on a regular basis could be difficult. Having to write the same on a regular basis for several websites could be hellish. Surely, there must be an alternative or two which could spare you from having to write your own content to update your website and win the favor of the search engine spiders, right?
Well, here are five fantastic alternatives that not a lot of people are employing. Knowing them alone could give you the edge over your competitors in the race for good search engine positioning.
1. Try RSS. RSS, which stands for Real Simple Syndication, is a technology that was first used by news wire services online. RSS allows users to display specific files every time they are uploaded on a source website. If website A, for example, generates RSS feeds to announce new articles uploaded to its server, and websites B, C, D and E are subscribed to website A’s RSS feeds, they could display the said feeds on their desktop via an RSS aggregator. For online marketing purposes, these RSS feeds can also be displayed on your web pages. All you need is to download some programs that would enable you to do this. Make sure that you get an RSS-to-HTML reader, so that the RSS feeds you will display on your pages can be readable for the search engine spiders. Afterwards, all you have to do is to subscribe to an appropriate RSS feed, and every time the source website would post new content, you’ll be able to display the same on your own website.
2. Create your own forum. Online users normally gravitate towards forums that are dedicated to their own passions. If your website has an attached forum, you’d be able to invite your visitors to sign up with the same. They’ll be left to their own devices. They’ll create threads about matters they are interested with. They will pots messages to their hearts’ liking. And you will have a virtual well of constantly updating content, without having to type a single word!
3. Integrate a feedback manager. If you’re posting articles as content, then you might want to include a feedback system for the same. This would enable your readers to leave their comments below the said article. Basically, your article would serve as the catalyst for content that will continuously be added by interested readers who want to share their piece of mind on what you have posted.
4. Run a contest. Offering a prize for the visitor who submits the most engaging article relevant to the subject of your website, for example, would encourage a lot of people to submit entries that you could use as your own content. Just remember that your contest rules should include a term which states that submitted entries can be published on your website as a condition to their inclusion in the contest proper.
5. Run a mini-article directory. Try to visit www.ezinearticles.com or www.goarticles.com . See how these websites ensure for themselves an abundant supply of great content? Simply follow their model, and implement the same on your website, even if it would be on a downgraded level. You’d be able to guarantee for yourself a good flow of new content!
Friday, December 21, 2007
Increase Online Income With Back Selling And Cross Selling
Almost every online business follows a basic model. This is a tried and tested system that would allow you to effectively sell your products in the World Wide Web. It is an automated system that could act as your sales agent 24 hours a day, 7 days a week, even when you’re offline. Have you followed this basic model so far?
Let’s have a checklist:
• Have you pinpointed your target market?
• Have you come up with a product to sell?
• Have you created a search engine-optimized website?
• Have you promoted your website well, through article marketing, forum marketing, blogs, and outside links?
• Have you come up with a sales page for your product?
• Are you garnering enough traffic for your sales page?
• Have you integrated a follow-up system in your website?
• Have you determined a price for your product?
If you have done all these things, then there is no reason why you shouldn’t rake in some substantial earnings.
The only concern left that we have to tackle is how to sustain your profit. Surely, if you’d gather a stable stream of visitors for your web page, you’d be able to generate some sales. But you should always aim for more.
And this can be done through cross-selling and back selling.
Cross-selling involves the sale of products related to the main products you are selling. For example, you are selling an eBook on dog grooming. You could offer supportive products like dog grooming kits, dog instructional videos, and the likes. You don’t have to come up with these products yourself. You could simply look for other online businesses offering these items, and you could sign up as their affiliate. As an affiliate, you just have to refer people to the other business’ sales page, and when the visitors you have referred would decide to make some purchases, you’ll get a commission for every sale!
Back selling is slightly more complicated. It involves offering your other products at the exact points of sale. Points of sale are those moments during the instruction when your customers are most willing to purchase something. By offering them other products during these times, there is a higher likelihood that they’d buy from you! These points of sale can be broken down into:
• That moment when your customer clicks on the order button. He will be diverted to a new page for his payment details. You could include a pop-up for this page advertising your other products. Better yet, the pop-ups could even employ urgency marketing to better your chances of bagging more sales.
• That moment when your customer has just purchased a product from you. Normally, he’ll be redirected to a Thank You page. In the Thank You page, you could advertise other offers as well.
When automating your online business, do keep these in mind. If you manage to integrate cross-selling and back selling tactics in specific points of your website, you’d be able to rake in more profit! It’s as simple as that!
Do you need some products to cross promote of to offer at the backend of every deal? You could check out the many affiliate programs online. For sure, there is one which is relevant to the subject your business is servicing. Simply choose the products that complement what you’re offering, or at the very least, target the same audience your own products are aiming for. This would provide for you the greatest chance of success when it comes to the aforementioned supplements for your online sales.
Let’s have a checklist:
• Have you pinpointed your target market?
• Have you come up with a product to sell?
• Have you created a search engine-optimized website?
• Have you promoted your website well, through article marketing, forum marketing, blogs, and outside links?
• Have you come up with a sales page for your product?
• Are you garnering enough traffic for your sales page?
• Have you integrated a follow-up system in your website?
• Have you determined a price for your product?
If you have done all these things, then there is no reason why you shouldn’t rake in some substantial earnings.
The only concern left that we have to tackle is how to sustain your profit. Surely, if you’d gather a stable stream of visitors for your web page, you’d be able to generate some sales. But you should always aim for more.
And this can be done through cross-selling and back selling.
Cross-selling involves the sale of products related to the main products you are selling. For example, you are selling an eBook on dog grooming. You could offer supportive products like dog grooming kits, dog instructional videos, and the likes. You don’t have to come up with these products yourself. You could simply look for other online businesses offering these items, and you could sign up as their affiliate. As an affiliate, you just have to refer people to the other business’ sales page, and when the visitors you have referred would decide to make some purchases, you’ll get a commission for every sale!
Back selling is slightly more complicated. It involves offering your other products at the exact points of sale. Points of sale are those moments during the instruction when your customers are most willing to purchase something. By offering them other products during these times, there is a higher likelihood that they’d buy from you! These points of sale can be broken down into:
• That moment when your customer clicks on the order button. He will be diverted to a new page for his payment details. You could include a pop-up for this page advertising your other products. Better yet, the pop-ups could even employ urgency marketing to better your chances of bagging more sales.
• That moment when your customer has just purchased a product from you. Normally, he’ll be redirected to a Thank You page. In the Thank You page, you could advertise other offers as well.
When automating your online business, do keep these in mind. If you manage to integrate cross-selling and back selling tactics in specific points of your website, you’d be able to rake in more profit! It’s as simple as that!
Do you need some products to cross promote of to offer at the backend of every deal? You could check out the many affiliate programs online. For sure, there is one which is relevant to the subject your business is servicing. Simply choose the products that complement what you’re offering, or at the very least, target the same audience your own products are aiming for. This would provide for you the greatest chance of success when it comes to the aforementioned supplements for your online sales.
Thursday, December 20, 2007
Skyrocket Online Success With Joint Ventures (JV)
You’re an online marketer with a great idea that you know will be loved by your target market. You’re quite certain that it’s going to be a venerable cash cow once it is implemented properly. The problem is, your resources are quite wanting at the moment. For starters, you have yet to establish a credible brand that could instantly win consumer confidence. You will not be able to sell the product that would result from your idea on the strength of your name alone. Also, your mailing list is composed of ten subscribers, all of whom you have painstakingly sought out throughout two years… or even more. More importantly, you don’t have the financial capital to fund the production of your idea.
So, what should be done? Should you give up on your grand idea just like that?
Hold your horses, dear friend. There is a way that you could avail of to have your idea see the light of day.
It’s called joint venturing, or JV as it has fondly been called in the online marketing scene. Joint ventures are partnerships between two or more online marketers, all of whom pool together their resources to ensure the success of a particular project. Once profit is realized, these partners employ a previously established profit-sharing scheme. Everyone who chipped in would be given his just share. And everyone would go home happy.
If you don’t have the resources for the idea you have in mind, you could seek out some online businessmen who would be willing to enter a joint venture with you. Why would they want to partner up with someone like you? Well, there are many benefits that can be had with joint ventures which they will find pretty hard to resist.
• Since several people will pool together their resources for a joint venture, the risks can be minimized. Assuming the worst scenario that the project would fail, the losses would be less since it will be borne by several individuals, compared to the losses that can be incurred by a sole endeavor.
• Joint ventures allow online marketers to compensate for missing components in their portfolios. Don’t have a big mailing list? Partner up with someone who has tens and thousands of subscribers. Don’t have the cash to fund production? Seek out someone who has some extra money to invest. Don’t have an idea that can be profitably pursued? Seek out a creative soul beaming with novel concepts that are begging to be exploited.
• Joint ventures help build your brand in the online marketing community. If you’re an intermediate marketer who manages to enter a joint venture with a renowned guru, you’d be able to enjoy an instant boost to your reputation in the industry.
• Joint ventures foster great relationships between marketers. The experience of having worked with each other can blossom into friendship and future partnerships.
There is no reason for an online marketer to refuse whatever helpful contribution you could provide for a project. He may be a well established personality in the industry, and you’re just a cub who’s starting out, but you may possess something that he does not have, and this would make you a valuable part of the team.
The trick, really, is in knowing where to seek out some joint venture partners. If you have a great idea backed up by an equally amazing business plan, then finding willing partners would be easy, if you’re looking for them in the right places.
Here’s a tip. Join online business forums and start posting significant messages. Be a helpful member of the community and build your reputation. Then publish a thread the calls for joint venture partners. Explain to your respondents what you have in mind, and chances are, they’ll be more than interested to get started at the soonest possible time.
Joint ventures prove that in internet marketing, there is no such thing as lack of resources. What can lead to failure in this field is lack of imagination.
So, what should be done? Should you give up on your grand idea just like that?
Hold your horses, dear friend. There is a way that you could avail of to have your idea see the light of day.
It’s called joint venturing, or JV as it has fondly been called in the online marketing scene. Joint ventures are partnerships between two or more online marketers, all of whom pool together their resources to ensure the success of a particular project. Once profit is realized, these partners employ a previously established profit-sharing scheme. Everyone who chipped in would be given his just share. And everyone would go home happy.
If you don’t have the resources for the idea you have in mind, you could seek out some online businessmen who would be willing to enter a joint venture with you. Why would they want to partner up with someone like you? Well, there are many benefits that can be had with joint ventures which they will find pretty hard to resist.
• Since several people will pool together their resources for a joint venture, the risks can be minimized. Assuming the worst scenario that the project would fail, the losses would be less since it will be borne by several individuals, compared to the losses that can be incurred by a sole endeavor.
• Joint ventures allow online marketers to compensate for missing components in their portfolios. Don’t have a big mailing list? Partner up with someone who has tens and thousands of subscribers. Don’t have the cash to fund production? Seek out someone who has some extra money to invest. Don’t have an idea that can be profitably pursued? Seek out a creative soul beaming with novel concepts that are begging to be exploited.
• Joint ventures help build your brand in the online marketing community. If you’re an intermediate marketer who manages to enter a joint venture with a renowned guru, you’d be able to enjoy an instant boost to your reputation in the industry.
• Joint ventures foster great relationships between marketers. The experience of having worked with each other can blossom into friendship and future partnerships.
There is no reason for an online marketer to refuse whatever helpful contribution you could provide for a project. He may be a well established personality in the industry, and you’re just a cub who’s starting out, but you may possess something that he does not have, and this would make you a valuable part of the team.
The trick, really, is in knowing where to seek out some joint venture partners. If you have a great idea backed up by an equally amazing business plan, then finding willing partners would be easy, if you’re looking for them in the right places.
Here’s a tip. Join online business forums and start posting significant messages. Be a helpful member of the community and build your reputation. Then publish a thread the calls for joint venture partners. Explain to your respondents what you have in mind, and chances are, they’ll be more than interested to get started at the soonest possible time.
Joint ventures prove that in internet marketing, there is no such thing as lack of resources. What can lead to failure in this field is lack of imagination.
Wednesday, December 19, 2007
8 Myths About Online Multi-Level Marketing (MLM)
Much have been said about multi-level marketing (MLM) of he online variety. While a lot of people claim that it is a marvelous way of earning an income in the World Wide Web, an equal number of people condemn it for so many reasons that are borne from the fears they have with something as seemingly novel as online MLM programs.
Which of these fears are true, and which are false? A closer study on some of the issues raised against online MLM programs will reveal the truth behind the subject.
1. Online MLM is a “get rich quick” scheme. It is not. You will have to invest some time and effort to achieve the highest possible success in this field. Online MLM will not gain for you some passive income, at least not immediately. You will have to develop your network and fill it up with dedicated individuals from whose efforts you will earn lower tiered commissions.
2. Online MLM is a pyramid scheme. It is not. Online MLM is a creative kind of direct selling. Basically, a person is a customer of the MLM program, though unlike other setups, he is given the opportunity to earn because of his purchase.
3. Online MLM is illegal. It is not. If online MLM is illegal, direct selling should likewise be considered as unlawful. Online MLM, after all, is a form of direct selling by its very nature.
4. Online MLM is just as unstable as any pyramid scheme. This is a falsity. Pyramid schemes fail because they don’t have capital to rely on. They depend on the money they could derive from the multi-tiered “investors.” Online MLM is based on real products that are actually sold to consumers. There is a real economy involved, hence ensuring the strength of the legs that support this kind of system.
5. Online MLM requires recruiting. It does not. The term “recruiting” is quite misleading. You just have to pre-sell the MLM program’s products to earn some commissions. Consequently, the people you manage to refer will become members of your down line, and if they decide to pursue the earning opportunities presented by the MLM program itself, you could also earn from their activities.
6. Online MLM requires steep financial investments. This is partly true, though the adjective “steep” is quite relative, as well as questionable. You will have to purchase a package prepared by the MLM program. But this is a condition precedent to the earning opportunities that you will gain access to. Consider it as your enrollment fee. The price of these packages vary, nonetheless, it’s a onetime fee which you are sure to recoup after referring three or more sales.
7. Online MLM is just a fad. Multi-level marketing has been practiced by many enterprises since the 60’s. With the advent of the internet, an online variety is but the logical evolution of this strategy. Surely, something that has become a popular sales technique for such a long time cannot be considered as a mere fad.
8. Online MLM programs are scams. Though some fraudulent companies use MLM programs to hide their devious schemes, most MLM programs are legit. The responsibility to determine credible MLM programs from dishonest ones would lie on the shoulders of the enrollee. Due diligence is required before committing to any undertaking, after all.
Online MLM programs offer great opportunities for amazing income which you could savor and enjoy. Hesitations, of course, are always healthy in endeavors like this. But try to investigate on your fears and you’ll discover that online MLM programs are safe investments that hold so much promise.
Which of these fears are true, and which are false? A closer study on some of the issues raised against online MLM programs will reveal the truth behind the subject.
1. Online MLM is a “get rich quick” scheme. It is not. You will have to invest some time and effort to achieve the highest possible success in this field. Online MLM will not gain for you some passive income, at least not immediately. You will have to develop your network and fill it up with dedicated individuals from whose efforts you will earn lower tiered commissions.
2. Online MLM is a pyramid scheme. It is not. Online MLM is a creative kind of direct selling. Basically, a person is a customer of the MLM program, though unlike other setups, he is given the opportunity to earn because of his purchase.
3. Online MLM is illegal. It is not. If online MLM is illegal, direct selling should likewise be considered as unlawful. Online MLM, after all, is a form of direct selling by its very nature.
4. Online MLM is just as unstable as any pyramid scheme. This is a falsity. Pyramid schemes fail because they don’t have capital to rely on. They depend on the money they could derive from the multi-tiered “investors.” Online MLM is based on real products that are actually sold to consumers. There is a real economy involved, hence ensuring the strength of the legs that support this kind of system.
5. Online MLM requires recruiting. It does not. The term “recruiting” is quite misleading. You just have to pre-sell the MLM program’s products to earn some commissions. Consequently, the people you manage to refer will become members of your down line, and if they decide to pursue the earning opportunities presented by the MLM program itself, you could also earn from their activities.
6. Online MLM requires steep financial investments. This is partly true, though the adjective “steep” is quite relative, as well as questionable. You will have to purchase a package prepared by the MLM program. But this is a condition precedent to the earning opportunities that you will gain access to. Consider it as your enrollment fee. The price of these packages vary, nonetheless, it’s a onetime fee which you are sure to recoup after referring three or more sales.
7. Online MLM is just a fad. Multi-level marketing has been practiced by many enterprises since the 60’s. With the advent of the internet, an online variety is but the logical evolution of this strategy. Surely, something that has become a popular sales technique for such a long time cannot be considered as a mere fad.
8. Online MLM programs are scams. Though some fraudulent companies use MLM programs to hide their devious schemes, most MLM programs are legit. The responsibility to determine credible MLM programs from dishonest ones would lie on the shoulders of the enrollee. Due diligence is required before committing to any undertaking, after all.
Online MLM programs offer great opportunities for amazing income which you could savor and enjoy. Hesitations, of course, are always healthy in endeavors like this. But try to investigate on your fears and you’ll discover that online MLM programs are safe investments that hold so much promise.
Monday, December 17, 2007
How To Avoid 10 Major Mistakes In Affiliate Marketing
Though anyone can achieve success with affiliate programs, not everyone manages to do the same. The reason? Well, there are 10 of them, actually. These are the biggest mistakes that make success in affiliate marketing very elusive. Study them well, and read up on how to avoid them. Hurdling through these mistakes can spell the difference between monumental profits and dismal performance in your affiliate marketing campaigns.
1. Believing that people would just click on their affiliate links. Though an affiliate’s job is merely limited to pre-selling, pre-selling involves more than just displaying the affiliate links. It also entails encouraging people to click on them by enumerating the benefits that can be derived from the affiliate merchant’s products, giving favorable recommendations about the use of the same, and providing an encouraging offer that would entice readers to check out the package.
2. Believing that there’s such a thing as organic traffic. Organic traffic, or traffic that is naturally generated by a website, is a myth. There is no such thing! If you’re hosting your affiliate links in one website, you can’t expect people to find it just like that. You have to make them find it. This can be done through effective SEO techniques and efficient marketing strategies.
3. Believing that employing one marketing strategy is enough. Some people actually think that submitting one article to the article directories would give them the amount of traffic they need. This is a fatal mistake. Limiting yourself to a single, or even a couple, of marketing tactics would be limiting the number of visitors you could generate for your website. Also, you’ll fail to tap into other segments of your targeted market if your tactics aren’t flexible enough to expand.
4. Failing to study your campaign’s performance. Most affiliates merely check on how much they have earned per day, and if such an amount remains at low levels, they fail to make corresponding adjustments because, well, they don’t know which aspects of their campaigns need improving. It is important to study every facet of our marketing strategies. How many visitors are we generating for our website? How many of them are unique? How many are returning? How much time do they spend in our pages? Where are they coming from? To where are they exiting? These are the questions that can be answered by an excellent visitor tracking software program, and these are the questions that could help us improve the performance of our marketing endeavors.
5. Failing to find an affiliate program which actually offers sellable products. Some affiliate programs may offer as much as a 95% commission per sale. But if the products are impossible to sell, you’d never realize the profit the program promises.
6. Failing to find an affiliate program with a proven record of consumer satisfaction. The credibility of an enterprise depends on how people view it. If the affiliate program has established great relationships with the members of its target market, then it has established a brand which is recognizable for its excellent service. You’d have an easier time pre-selling such an affiliate program’s products.
7. Failing to keep abreast with the latest developments in the industry. There will come a time when the marketing knowledge we know would become obsolete, more so in the field of internet marketing where everything transpires at a rapid pace. You have to constantly update yourself with the newest trends, techniques and news in this field to always keep your competitive edge.
8. Failing to invest on knowledge. Knowledge likewise evolves and you have to evolve with it. Buy noteworthy eBooks, special reports and the likes… those which would teach you the latest tactics to help you conquer your field.
9. Resting on your laurels once a semblance of success is achieved. Success is not eternal. You have to sustain it. If you leave your business alone once it shows the promise of success, you’re just setting it up for failure.
10. Believing that affiliate marketing is a “get rich quick” scheme. It is not. You have to invest a certain level of commitment, a lot of time, some financial resources on occasions, and a whole lot of effort if you want to truly realize the many wonderful things that this field does promise.
1. Believing that people would just click on their affiliate links. Though an affiliate’s job is merely limited to pre-selling, pre-selling involves more than just displaying the affiliate links. It also entails encouraging people to click on them by enumerating the benefits that can be derived from the affiliate merchant’s products, giving favorable recommendations about the use of the same, and providing an encouraging offer that would entice readers to check out the package.
2. Believing that there’s such a thing as organic traffic. Organic traffic, or traffic that is naturally generated by a website, is a myth. There is no such thing! If you’re hosting your affiliate links in one website, you can’t expect people to find it just like that. You have to make them find it. This can be done through effective SEO techniques and efficient marketing strategies.
3. Believing that employing one marketing strategy is enough. Some people actually think that submitting one article to the article directories would give them the amount of traffic they need. This is a fatal mistake. Limiting yourself to a single, or even a couple, of marketing tactics would be limiting the number of visitors you could generate for your website. Also, you’ll fail to tap into other segments of your targeted market if your tactics aren’t flexible enough to expand.
4. Failing to study your campaign’s performance. Most affiliates merely check on how much they have earned per day, and if such an amount remains at low levels, they fail to make corresponding adjustments because, well, they don’t know which aspects of their campaigns need improving. It is important to study every facet of our marketing strategies. How many visitors are we generating for our website? How many of them are unique? How many are returning? How much time do they spend in our pages? Where are they coming from? To where are they exiting? These are the questions that can be answered by an excellent visitor tracking software program, and these are the questions that could help us improve the performance of our marketing endeavors.
5. Failing to find an affiliate program which actually offers sellable products. Some affiliate programs may offer as much as a 95% commission per sale. But if the products are impossible to sell, you’d never realize the profit the program promises.
6. Failing to find an affiliate program with a proven record of consumer satisfaction. The credibility of an enterprise depends on how people view it. If the affiliate program has established great relationships with the members of its target market, then it has established a brand which is recognizable for its excellent service. You’d have an easier time pre-selling such an affiliate program’s products.
7. Failing to keep abreast with the latest developments in the industry. There will come a time when the marketing knowledge we know would become obsolete, more so in the field of internet marketing where everything transpires at a rapid pace. You have to constantly update yourself with the newest trends, techniques and news in this field to always keep your competitive edge.
8. Failing to invest on knowledge. Knowledge likewise evolves and you have to evolve with it. Buy noteworthy eBooks, special reports and the likes… those which would teach you the latest tactics to help you conquer your field.
9. Resting on your laurels once a semblance of success is achieved. Success is not eternal. You have to sustain it. If you leave your business alone once it shows the promise of success, you’re just setting it up for failure.
10. Believing that affiliate marketing is a “get rich quick” scheme. It is not. You have to invest a certain level of commitment, a lot of time, some financial resources on occasions, and a whole lot of effort if you want to truly realize the many wonderful things that this field does promise.
Sunday, December 16, 2007
5 Common Questions About Article Marketing
Article marketing is most probably the most effective link building strategy in existence. Picture it this way. Article directories allow you to include a resource box for every article you will submit. Inside this resource box, you could include a link to your website. If you will submit just one article to 100 article directories, you’d immediately receive 100 back links to your website. There are thousands of article directories in the World Wide Web!
Now, if you will submit, say, 5 articles to a hundred directories, you’ll get 500 back links easily! The best part about this strategy is that quite a number of article directories have high page ranks. We’re talking about PR4, PR5, and on occasion, PR7 websites! Having a link to your own website in a website which has a high page rank would give a significant boost to your own pages’ search engine standing!
All seems rosy with article marketing, but as with everything else, there are doubts as to its real nature.
Let’s have a no hold barred, truly in depth discussion about the matter, by asking the questions you always had in your mind but had no opportunity to set loose. Let’s begin.
1. If I will submit the same article to many article directories, won’t it violate a search engine’s policy against duplicate content?
No, it won’t. Since we’re dealing with high ranking websites, the search engines would assume that the submitted content is their original work. This is the reason why a lot of article directories are pretty confident about the articles they display. The problem that they encounter, really, is with regards to the credibility of their services. They don’t want to be known as a repository of junk content, that’s why they have outlawed the posting of PLR articles as well as articles imbued with affiliate links.
2. Does this mean that I could submit articles which I have already posted in my own web pages?
No! Since the search engines would assume that the higher ranking websites are the originators of the content, your web pages would be distinguished as duplicates, and this could possibly lead to the de-indexing of your website. You wouldn’t want this to happen.
3. Could I submit as many articles as I could to as many article directories as possible?
Yes, you could! In fact, this is very much advised, to build up your link popularity and secure for your website a great page rank.
However, please bear in mind that search engines, and Google in particular, become quite wary about a website that suddenly experiences a great increase in the number of its back links. It is advised that before you submit another article to the article directories, you have to wait for at least 3 weeks after your last submission.
4. My page views are quite low. Does article marketing really work?
Yes, article marketing does work! If your article’s page views remain in low levels, ask yourself the following:
a. Is the subject of your article interesting enough? Does it cater to a wide audience?
b. Is your title enticing enough to merit a reading of your entire work?
c. Is your article informative enough to merit recommendation?
d. Is your article readable enough to give your audience an easy time in digesting the information you want to share?
These are the factors that contribute to low page views. Doing some necessary editing to correct these problems can dramatically increase the number of times your article would be viewed. Additionally, some article directories really attract a few visitors. But the popular ones like www.ezinearticles.com , www.goarticles.com and www.isnare.com should give you hundreds of readers in a month’s time.
5. How sure am I that my article would be kept intact by people who would use it in their own websites or eZines?
You can never be sure. This is why you have to run your own check from time to time. Search for unique phrases in your article, and click on the results. Determine if the webmaster honored your resource box. If he did not, you could ask him to include the same, or you could file a complaint with the article directory so that they themselves could act on the matter. Vigilance is the key.
Now, if you will submit, say, 5 articles to a hundred directories, you’ll get 500 back links easily! The best part about this strategy is that quite a number of article directories have high page ranks. We’re talking about PR4, PR5, and on occasion, PR7 websites! Having a link to your own website in a website which has a high page rank would give a significant boost to your own pages’ search engine standing!
All seems rosy with article marketing, but as with everything else, there are doubts as to its real nature.
Let’s have a no hold barred, truly in depth discussion about the matter, by asking the questions you always had in your mind but had no opportunity to set loose. Let’s begin.
1. If I will submit the same article to many article directories, won’t it violate a search engine’s policy against duplicate content?
No, it won’t. Since we’re dealing with high ranking websites, the search engines would assume that the submitted content is their original work. This is the reason why a lot of article directories are pretty confident about the articles they display. The problem that they encounter, really, is with regards to the credibility of their services. They don’t want to be known as a repository of junk content, that’s why they have outlawed the posting of PLR articles as well as articles imbued with affiliate links.
2. Does this mean that I could submit articles which I have already posted in my own web pages?
No! Since the search engines would assume that the higher ranking websites are the originators of the content, your web pages would be distinguished as duplicates, and this could possibly lead to the de-indexing of your website. You wouldn’t want this to happen.
3. Could I submit as many articles as I could to as many article directories as possible?
Yes, you could! In fact, this is very much advised, to build up your link popularity and secure for your website a great page rank.
However, please bear in mind that search engines, and Google in particular, become quite wary about a website that suddenly experiences a great increase in the number of its back links. It is advised that before you submit another article to the article directories, you have to wait for at least 3 weeks after your last submission.
4. My page views are quite low. Does article marketing really work?
Yes, article marketing does work! If your article’s page views remain in low levels, ask yourself the following:
a. Is the subject of your article interesting enough? Does it cater to a wide audience?
b. Is your title enticing enough to merit a reading of your entire work?
c. Is your article informative enough to merit recommendation?
d. Is your article readable enough to give your audience an easy time in digesting the information you want to share?
These are the factors that contribute to low page views. Doing some necessary editing to correct these problems can dramatically increase the number of times your article would be viewed. Additionally, some article directories really attract a few visitors. But the popular ones like www.ezinearticles.com , www.goarticles.com and www.isnare.com should give you hundreds of readers in a month’s time.
5. How sure am I that my article would be kept intact by people who would use it in their own websites or eZines?
You can never be sure. This is why you have to run your own check from time to time. Search for unique phrases in your article, and click on the results. Determine if the webmaster honored your resource box. If he did not, you could ask him to include the same, or you could file a complaint with the article directory so that they themselves could act on the matter. Vigilance is the key.
Saturday, December 15, 2007
How To Avoid 5 Big Mistakes In MLM
Multi-level marketing, or MLM, has taken the world by storm. This ingenious manner of direct selling allows the customer to become a representative of the MLM program. As a result, the customer-cum-recruit would be given the opportunity to earn from his efforts.
MLM has been implemented for the online audience in recent years, further elevating its popularity to new heights. A lot are joining MLM programs in this day and age.
But only a few are succeeding.
The reason? It’s because countless multi-level marketers are committing the same mistakes over and over again. Instead of learning from the errors of their predecessors, they fall victim to the very same faults, thus jeopardizing their chances of attaining success in the MLM field.
What are these mistakes? Better yet, how can you avoid them?
1. Believing that MLM is a “get rich quick” scheme. Any person who has experienced a certain degree of success with MLM would tell you that this system is far from being one of those profitable opportunities that you could pursue while being idle. The fact is, you will have to work – and you will have to work hard – to be able to achieve success with multi-level marketing, whether it is conducted online or offline. Though eventually, and if you work hard enough for such a status, you’d be able to receive passive income from the sales that would be generated by your down line, you’d have to extend a lot of effort to establish a solid battalion of committed individuals who will share your devotion to the program. Though all of these may seem like hard work, MLM remains to be a very rewarding opportunity for anyone who would be wise enough to invest their time and industry to the program.
2. Believing your own hype. “This is easy.” “I’m too good for this job.” “I could do these with my eyes closed.” These are statements born from confidence – or overconfidence to be more precise. And this haughty disposition could very well be your number one obstacle to attaining success with MLM. Don’t get me wrong. A certain level of confidence will serve you well. You will have to win some sales for the MLM program after all, and you’d have to believe in the said program to be able to convince others to join the cause. And this requires confidence – the right kind of confidence, that is. But too much of the same would make you rest on your laurels, which is something you cannot afford in this line of business.
3. Leads are useless. This kind of attitude is doomed from the very beginning. Leads are the lifeblood of any MLM campaign. Leads represent your prospects, your future recruits. Without leads, your MLM campaign is sure to be a failure.
4. Generating a certain volume of leads is enough. Again, this is an attitude that would spell doom for your success. Lead generation is, as it should be, a continuous commitment. It should never cease. Even if you feel that you have generated enough leads from which you could convert some new recruits, there will come a time when all those leads would be exhausted. What then? Where will you gather your earning potentials if you have stopped looking for leads? A multi-level marketer’s task is to continuously – and unceasingly – discover new prospects everyday. Let’s face it, it’s the only way by which you could sustain the profitability of your MLM campaign.
5. Lack of focus. Many multi-level marketers are of the belief that they should join as many MLM programs as allowable to provide for themselves several income streams from which they could derive their earnings. This could prove dangerous. Spreading yourself too think by engaging in several programs at the same time would make you lose your focus. Instead of concentrating all your efforts to achieve success with one program, you’d be dividing the same among several platforms. The best way to deal with things is to firmly establish yourself in one program before venturing to the next. Build a solid down line from which you could earn some residual income in a sustainable and substantial level before joining another program. This way, you’d be ensuring that you’ll receive some profit from the first program even while you’re concentrated on the new one.
Knowledge, they say, is half the battle won. Knowing the common mistakes the multi-level marketers make is the first step towards success, as it would guarantee that you won’t fall prey to what has caused their failure. Learn from them, and succeed where they have fallen.
MLM has been implemented for the online audience in recent years, further elevating its popularity to new heights. A lot are joining MLM programs in this day and age.
But only a few are succeeding.
The reason? It’s because countless multi-level marketers are committing the same mistakes over and over again. Instead of learning from the errors of their predecessors, they fall victim to the very same faults, thus jeopardizing their chances of attaining success in the MLM field.
What are these mistakes? Better yet, how can you avoid them?
1. Believing that MLM is a “get rich quick” scheme. Any person who has experienced a certain degree of success with MLM would tell you that this system is far from being one of those profitable opportunities that you could pursue while being idle. The fact is, you will have to work – and you will have to work hard – to be able to achieve success with multi-level marketing, whether it is conducted online or offline. Though eventually, and if you work hard enough for such a status, you’d be able to receive passive income from the sales that would be generated by your down line, you’d have to extend a lot of effort to establish a solid battalion of committed individuals who will share your devotion to the program. Though all of these may seem like hard work, MLM remains to be a very rewarding opportunity for anyone who would be wise enough to invest their time and industry to the program.
2. Believing your own hype. “This is easy.” “I’m too good for this job.” “I could do these with my eyes closed.” These are statements born from confidence – or overconfidence to be more precise. And this haughty disposition could very well be your number one obstacle to attaining success with MLM. Don’t get me wrong. A certain level of confidence will serve you well. You will have to win some sales for the MLM program after all, and you’d have to believe in the said program to be able to convince others to join the cause. And this requires confidence – the right kind of confidence, that is. But too much of the same would make you rest on your laurels, which is something you cannot afford in this line of business.
3. Leads are useless. This kind of attitude is doomed from the very beginning. Leads are the lifeblood of any MLM campaign. Leads represent your prospects, your future recruits. Without leads, your MLM campaign is sure to be a failure.
4. Generating a certain volume of leads is enough. Again, this is an attitude that would spell doom for your success. Lead generation is, as it should be, a continuous commitment. It should never cease. Even if you feel that you have generated enough leads from which you could convert some new recruits, there will come a time when all those leads would be exhausted. What then? Where will you gather your earning potentials if you have stopped looking for leads? A multi-level marketer’s task is to continuously – and unceasingly – discover new prospects everyday. Let’s face it, it’s the only way by which you could sustain the profitability of your MLM campaign.
5. Lack of focus. Many multi-level marketers are of the belief that they should join as many MLM programs as allowable to provide for themselves several income streams from which they could derive their earnings. This could prove dangerous. Spreading yourself too think by engaging in several programs at the same time would make you lose your focus. Instead of concentrating all your efforts to achieve success with one program, you’d be dividing the same among several platforms. The best way to deal with things is to firmly establish yourself in one program before venturing to the next. Build a solid down line from which you could earn some residual income in a sustainable and substantial level before joining another program. This way, you’d be ensuring that you’ll receive some profit from the first program even while you’re concentrated on the new one.
Knowledge, they say, is half the battle won. Knowing the common mistakes the multi-level marketers make is the first step towards success, as it would guarantee that you won’t fall prey to what has caused their failure. Learn from them, and succeed where they have fallen.
Thursday, December 13, 2007
Affiliate Success By Using Free And Essential Marketing Tools
Time and time again, it has been said that affiliate marketing is, without a doubt, the quickest and most efficient way of earning a living online. There are a variety of reasons for this. For starters, most affiliate programs do not require any enrollment fees. There is no financial investment on the part of the affiliate. Secondly, the affiliate is only tasked with pre-selling the affiliate merchant’s products. The sales page, the payment processing, the digital delivery, and the post sales services shall be borne by the affiliate merchant.
These shouldn’t mean that the affiliate should want in commitment, however. As a matter of fact, an affiliate’s success wholly depends on how much commitment he could give the program, and how much effort he could invest to pursue such commitment.
Sometimes, this requires some monetary expenses. Getting a web host, for example, as well as a domain name, would necessitate some cash to be laid out. Getting professionally made graphics to make his website attractive can also cost some dough, in the event that the affiliate cannot do this for himself. PPC advertising can equally be just as costly, if not even more, if the affiliate would ever decide to utilize this option.
But not everything needs to come at a price. There are vital tools that would help ensure the affiliate’s success, and they can be availed of for free.
Here are the top five tools under this category. Knowing them would give you the edge you need. Using them would give you the head start that would push your online enterprise to the next level.
1. WordPress. WordPress is a movable-type blog. It is a software program you could download and use to create your own blogs which you could upload in your own server. You won’t have to settle for the words “blogspot” or “livejournal” or “xanga” to be attached to your URL. You could host your blog under its own domain name, or as another page in your main website. Blogs are great marketing tools. They get indexed quite quickly by the search engines, and often, the figure prominently well in the search engine results pages (SERPs). They could also give your main website the backlinks it needs to boost its own page rank. Additionally, a blog can be customized to become your main website. The primary advantage of this approach is the convenience you’ll receive when it comes to publishing content. Download the WordPress client for free from www.wordpress.com .
2. NVU Website Creator. Macromedia Dreamweaver is too expensive? Microsoft Front Page is too complicated? Then the NVU Website Creator is the program for you. This software program streamlines the website creation process through an interface that is easy to use, but powerful enough to make professional-looking web pages. Download the client for free from www.nvu.com .
3. Backlink Builder. If you’re maintaining your own website, either as a review center for your affiliate program’s products, or as an affiliate mall for the same, or even as a blog which promotes the aforementioned digital items, you will need to build a thorough list of backlinks to increase your page rank. The higher your page rank is, the better chances it will have of appearing in the first few pages of search engine results. Don’t know where to start? Use the free tool available at www.webconfs.com/backlink-builder.php to discover all the places where you could leave some links to your website.
4. Keyword Selector Tool. Keywords are the primary ingredients of any search engine optimization (SEO) campaign. You will use them for your meta tags, your h1 tags, your ALT tags, your page title, and your content. You will even use them for the articles you will submit to the many article directories in the World Wide Web. The proper use of keywords would result in the more efficient documentation of your website so that the search engine spiders will have an easier time finding your web pages for any relevant query. And since 80% of the traffic that you will be able to generate for your website would come from the search engines, keywords become the most essential aspects of your site building efforts. Need to find the right keywords? Go to www.nichebot.com and use their powerful tool to determine the profitability of the keywords related to the affiliate products you will be promoting.
5. Statcounter. You will need to study your website’s statistics so that you’ll know what you’re doing wrong, as well as replicate what you’re doing correctly. For this purpose, simply copy and paste the code that will be provided by www.statcounter.com to get in-depth reports about the performance of your website.
All of these tools would improve your performance as an affiliate. And the fact that they all come without charge just makes the deal even sweeter. Try them out. Chances are, you will realize that the best things in life can be free after all.
These shouldn’t mean that the affiliate should want in commitment, however. As a matter of fact, an affiliate’s success wholly depends on how much commitment he could give the program, and how much effort he could invest to pursue such commitment.
Sometimes, this requires some monetary expenses. Getting a web host, for example, as well as a domain name, would necessitate some cash to be laid out. Getting professionally made graphics to make his website attractive can also cost some dough, in the event that the affiliate cannot do this for himself. PPC advertising can equally be just as costly, if not even more, if the affiliate would ever decide to utilize this option.
But not everything needs to come at a price. There are vital tools that would help ensure the affiliate’s success, and they can be availed of for free.
Here are the top five tools under this category. Knowing them would give you the edge you need. Using them would give you the head start that would push your online enterprise to the next level.
1. WordPress. WordPress is a movable-type blog. It is a software program you could download and use to create your own blogs which you could upload in your own server. You won’t have to settle for the words “blogspot” or “livejournal” or “xanga” to be attached to your URL. You could host your blog under its own domain name, or as another page in your main website. Blogs are great marketing tools. They get indexed quite quickly by the search engines, and often, the figure prominently well in the search engine results pages (SERPs). They could also give your main website the backlinks it needs to boost its own page rank. Additionally, a blog can be customized to become your main website. The primary advantage of this approach is the convenience you’ll receive when it comes to publishing content. Download the WordPress client for free from www.wordpress.com .
2. NVU Website Creator. Macromedia Dreamweaver is too expensive? Microsoft Front Page is too complicated? Then the NVU Website Creator is the program for you. This software program streamlines the website creation process through an interface that is easy to use, but powerful enough to make professional-looking web pages. Download the client for free from www.nvu.com .
3. Backlink Builder. If you’re maintaining your own website, either as a review center for your affiliate program’s products, or as an affiliate mall for the same, or even as a blog which promotes the aforementioned digital items, you will need to build a thorough list of backlinks to increase your page rank. The higher your page rank is, the better chances it will have of appearing in the first few pages of search engine results. Don’t know where to start? Use the free tool available at www.webconfs.com/backlink-builder.php to discover all the places where you could leave some links to your website.
4. Keyword Selector Tool. Keywords are the primary ingredients of any search engine optimization (SEO) campaign. You will use them for your meta tags, your h1 tags, your ALT tags, your page title, and your content. You will even use them for the articles you will submit to the many article directories in the World Wide Web. The proper use of keywords would result in the more efficient documentation of your website so that the search engine spiders will have an easier time finding your web pages for any relevant query. And since 80% of the traffic that you will be able to generate for your website would come from the search engines, keywords become the most essential aspects of your site building efforts. Need to find the right keywords? Go to www.nichebot.com and use their powerful tool to determine the profitability of the keywords related to the affiliate products you will be promoting.
5. Statcounter. You will need to study your website’s statistics so that you’ll know what you’re doing wrong, as well as replicate what you’re doing correctly. For this purpose, simply copy and paste the code that will be provided by www.statcounter.com to get in-depth reports about the performance of your website.
All of these tools would improve your performance as an affiliate. And the fact that they all come without charge just makes the deal even sweeter. Try them out. Chances are, you will realize that the best things in life can be free after all.
Wednesday, December 12, 2007
How To Avoid 5 Fatal Mistakes In Resale Rights Marketing
Resale rights marketing is an emerging approach in the field of internet marketing. There is a growing market for resale rights products and more and more online businessmen are catering to this segment and have been reporting monumental profits from their efforts.
Resale rights marketing involves the sale of products with their accompanying resale rights. These rights may either be basic resale rights (where the purchaser can resell the products he will buy), master resale rights (where the purchaser can resell the resale rights of the products he will buy) and private label rights (where the purchaser can alter the products he will buy, and by nature of the same, can sell the products as they are or with accompanying resale rights as well).
It is not difficult to explain the growing interests on resale rights products. These goods afford the purchasers the opportunity to earn from their purchases, as they could sell the same for profit. They won’t have to pay the creator any cumbersome royalty fees. They get to keep all the income they will earn from the sales they manage to effectuate.
Though resale rights marketing does seem like a promising field, it is not completely free from problems. A lot of internet marketers who have decided to enter resale rights marketing have been prone to committing some fatal mistakes that gravely compromise the earning potentials of this approach. Let’s take a look at the top five mistakes that resale rights marketers make so that we’d learn how to avoid them.
1. Selling resale rights products to an unlimited number of people. Your potential customers would find this unsettling. Every purchaser of your resale rights products would be each other’s competitor. Though the idea of selling an unlimited number of copies sounds very lucrative, you’d find it hard to effectuate some sales because people would stay away from such offers. The value of your resale rights products would diminish. Solution: set a cap as to how many copies you will sell.
2. Selling resale rights products to many people. Indeed, you would set a ceiling as to how many copies you will sell. But if this ceiling is too high, the value of your resale rights products would still suffer. Selling to 1,000 people for example, would mean that each purchaser would have to compete with 999 other people for the same market. Your products would still be a hard sell. Solution: increase the price of your package but limit the cap to 50 or below.
3. Failing to clearly enumerate the terms and conditions of usage license. Essential in resale rights is the license wherein they should be delineated. This license is a where the rules are established, and is likewise your guarantee to the purchasers that such rules shall strictly be implemented for the protection of their interests. Solution: carefully write down the limitations of the rights you will convey, and present the same in a license agreement, preferably in .pdf format. Adobe documents cannot easily be changed, and it would give your potential customers the security they need.
4. Failing to honor the terms and conditions you have set yourself. Nothing can compromise your brand worse than your failure to live up to your promises. If you promise to sell 50 resale rights of a product, you can’t sell 51 and claim a counting error. If you promise to give them private label rights, you cannot restrict the way they could alter the work. Solution: exercise candor in your dealings at all times.
5. Selling resale rights at the height of the product’s market life. This may be a plus for your potential customers, but it surely is a negative for you on a business standpoint. If the product promises high salability, you’ll be better off selling it yourself, exclusively at that. Nonetheless, this is a matter of preference. If you want to focus on product creation and allow your customers to take care of the marketing aspect, then this would prove to be a good approach. Solution: have a business plan before venturing to resale rights marketing.
Resale rights marketing involves the sale of products with their accompanying resale rights. These rights may either be basic resale rights (where the purchaser can resell the products he will buy), master resale rights (where the purchaser can resell the resale rights of the products he will buy) and private label rights (where the purchaser can alter the products he will buy, and by nature of the same, can sell the products as they are or with accompanying resale rights as well).
It is not difficult to explain the growing interests on resale rights products. These goods afford the purchasers the opportunity to earn from their purchases, as they could sell the same for profit. They won’t have to pay the creator any cumbersome royalty fees. They get to keep all the income they will earn from the sales they manage to effectuate.
Though resale rights marketing does seem like a promising field, it is not completely free from problems. A lot of internet marketers who have decided to enter resale rights marketing have been prone to committing some fatal mistakes that gravely compromise the earning potentials of this approach. Let’s take a look at the top five mistakes that resale rights marketers make so that we’d learn how to avoid them.
1. Selling resale rights products to an unlimited number of people. Your potential customers would find this unsettling. Every purchaser of your resale rights products would be each other’s competitor. Though the idea of selling an unlimited number of copies sounds very lucrative, you’d find it hard to effectuate some sales because people would stay away from such offers. The value of your resale rights products would diminish. Solution: set a cap as to how many copies you will sell.
2. Selling resale rights products to many people. Indeed, you would set a ceiling as to how many copies you will sell. But if this ceiling is too high, the value of your resale rights products would still suffer. Selling to 1,000 people for example, would mean that each purchaser would have to compete with 999 other people for the same market. Your products would still be a hard sell. Solution: increase the price of your package but limit the cap to 50 or below.
3. Failing to clearly enumerate the terms and conditions of usage license. Essential in resale rights is the license wherein they should be delineated. This license is a where the rules are established, and is likewise your guarantee to the purchasers that such rules shall strictly be implemented for the protection of their interests. Solution: carefully write down the limitations of the rights you will convey, and present the same in a license agreement, preferably in .pdf format. Adobe documents cannot easily be changed, and it would give your potential customers the security they need.
4. Failing to honor the terms and conditions you have set yourself. Nothing can compromise your brand worse than your failure to live up to your promises. If you promise to sell 50 resale rights of a product, you can’t sell 51 and claim a counting error. If you promise to give them private label rights, you cannot restrict the way they could alter the work. Solution: exercise candor in your dealings at all times.
5. Selling resale rights at the height of the product’s market life. This may be a plus for your potential customers, but it surely is a negative for you on a business standpoint. If the product promises high salability, you’ll be better off selling it yourself, exclusively at that. Nonetheless, this is a matter of preference. If you want to focus on product creation and allow your customers to take care of the marketing aspect, then this would prove to be a good approach. Solution: have a business plan before venturing to resale rights marketing.
Tuesday, December 11, 2007
Prepare Your Own Ebooks Without Having To Write A Single Word
Many online marketers today make a living by selling their own products. Among the most popular digital products to sell are eBooks and special reports. These are files in written form where useful and desired information can be conveyed. Indeed, information is what fuels the internet. It’s not called the information superhighway for nothing, after all. People log online to search for information. If you have the information they need, then they will come to you. And if this information holds a lot of value, you could sell the same and make some wonderful profit. And since words are the primary tools of communication in the World Wide Web, information is often conveyed in written form, i.e. the aforementioned eBooks and special reports.
But preparing written works is not easy. For starters, not everyone could write. And those who could often don’t have the time to embark on such an undertaking.
Fortunately, there are some alternative routes you could take which would allow you to prepare your own eBook or special report without having to write down a single word. Let’s take a look at 5 of these options.
1. Gather some articles and compile them in a single volume. This would be the easiest way to prepare your own digital product. These articles can be PLR works which grant you the right to alter them and use their content anyway you please. Or they may be articles written by other people, which you have compiled from renowned websites like www.ezinearticles.com or www.goarticles.com . If you choose the latter set, just make sure that you respect the terms and conditions of their usage, primary of which is the inclusion of the original author’s resource box. You can’t just bundle up articles left and right, however. Make sure that one article would organically and logically flow to the next. You can ensure this by studying the articles you want to include.
2. Conduct an interview with an expert and record the same. Thereafter, hire someone from www.rentacoder.com , www.elance.com or www.guru.com to transcribe the conversation you had with the said expert. You’d be surprised how quickly you could jack up 50 to 200 pages worth of essential reading material using this method.
3. Buy an existing eBook or special report that comes with private label rights. This would enable you to alter the contents of the same, and even name yourself as the author of the work. You could add some materials as you feel are necessary, or better yet, you could combine two, three, or even ten of these PLR eBooks or special reports to come up with an encyclopedic tome of information worthy of some notice.
4. Hire a ghostwriter to prepare an eBook or a special report for you. There are many, many freelance writers looking for work at the websites we have mentioned in no. 2. It’s just a matter of selecting the best writer for the job at a price that will not be too daunting to your budget. Expect to pay $200 to $1,000 for a 50 page eBook, however.
5. Here’s a novel approach. Join an internet marketing forum, and ask a query. A good example would be “How Could You Profit From The Internet With A $0 Budget.” For certain, you’ll get some amazingly enlightening replies. Compile these replies until you’ll have enough materials to come up with an eBook or a special report. Ask the posters’ permission to avoid any copyright issues. Chances are, they’ll agree, provided that a link to their respective websites would be included in your work.
Lack of writing prowess, or the time to write at that, is never a bar for the production of your own digital products. All you need is a little imagination, and hopefully, the suggestions above have stirred up some concepts in your mind.
But preparing written works is not easy. For starters, not everyone could write. And those who could often don’t have the time to embark on such an undertaking.
Fortunately, there are some alternative routes you could take which would allow you to prepare your own eBook or special report without having to write down a single word. Let’s take a look at 5 of these options.
1. Gather some articles and compile them in a single volume. This would be the easiest way to prepare your own digital product. These articles can be PLR works which grant you the right to alter them and use their content anyway you please. Or they may be articles written by other people, which you have compiled from renowned websites like www.ezinearticles.com or www.goarticles.com . If you choose the latter set, just make sure that you respect the terms and conditions of their usage, primary of which is the inclusion of the original author’s resource box. You can’t just bundle up articles left and right, however. Make sure that one article would organically and logically flow to the next. You can ensure this by studying the articles you want to include.
2. Conduct an interview with an expert and record the same. Thereafter, hire someone from www.rentacoder.com , www.elance.com or www.guru.com to transcribe the conversation you had with the said expert. You’d be surprised how quickly you could jack up 50 to 200 pages worth of essential reading material using this method.
3. Buy an existing eBook or special report that comes with private label rights. This would enable you to alter the contents of the same, and even name yourself as the author of the work. You could add some materials as you feel are necessary, or better yet, you could combine two, three, or even ten of these PLR eBooks or special reports to come up with an encyclopedic tome of information worthy of some notice.
4. Hire a ghostwriter to prepare an eBook or a special report for you. There are many, many freelance writers looking for work at the websites we have mentioned in no. 2. It’s just a matter of selecting the best writer for the job at a price that will not be too daunting to your budget. Expect to pay $200 to $1,000 for a 50 page eBook, however.
5. Here’s a novel approach. Join an internet marketing forum, and ask a query. A good example would be “How Could You Profit From The Internet With A $0 Budget.” For certain, you’ll get some amazingly enlightening replies. Compile these replies until you’ll have enough materials to come up with an eBook or a special report. Ask the posters’ permission to avoid any copyright issues. Chances are, they’ll agree, provided that a link to their respective websites would be included in your work.
Lack of writing prowess, or the time to write at that, is never a bar for the production of your own digital products. All you need is a little imagination, and hopefully, the suggestions above have stirred up some concepts in your mind.
Monday, December 10, 2007
How To Find A Profitable Market
The common mistake committed by most novice online businessmen is coming up with a product without determining a hungry market. Why is this dangerous? Because the product might not cater to a certain demand. Without demand, no one would buy the said product, and such would surely be disastrous for any business.
So the first lesson in any internet marketing course should be about finding profitable markets.
Now, despite how intimidating this subject may sound, it’s actually quite easy to pull off. All you need is an idea. Yes, like one of those eureka moments. This idea can come to you at any time… while watching a movie, for example. Or while reading the morning papers. Or while viewing the billboards by the road your way to drop off the kids at school. This idea may also be inspired by your current or previous profession, or a passion you nurtured when you were still enrolled as a student.
It is always advisable to carry a small notebook with you, so that whenever these ideas pop up, you could write them down so that they won’t have to fade from memory. If you have a personal digital assistant (PDA), the better it would be for you.
So how would you know if the idea that enters your mind is the right one to build a business for?
This wouldn’t be difficult to figure out. Surely, an idea would entail thoughts of various possibilities you do with the same. An idea about dog grooming can make you think of a dog grooming service, for example. Or an idea about pest control can make you think of a do-it-yourself pest control eBook.
Once you have an idea, it’s time to determine its profitability. For this, you would have to use the tools found at:
www.digitalpoint.com/tools/suggestion
Or…
www.nichebot.com
Simply type in the idea you have in mind, and press the submit button. You will then be presented with a list of keywords and key phrases that are related to the subject you have entered. Each keyword or key phrase would have an indication of the number of searches that they have gathered from internet users. The number of searches made for a particular keyword or key phrase is a good barometer of the demand for the same.
Naturally, you would want a keyword or key phrase that has gathered many searches, right?
This shouldn’t be the case. Demand is just half the battle. You would also need to determine the number of competition you would have for that particular market. To do this, you just have to run a search using the particular keyword or key phrase you have selected. Look at the number of web pages catering to the said subject. If this number is less than the number of searches made for the same, then you have a profitable idea indeed!
Let’s illustrate.
Your idea is about dog grooming. So you use the tools mentioned above, and type in the phrase “dog grooming.”
You’d immediately get some keywords or key phrases like “shih tzu dog grooming” or “dog grooming cases.” The searches for these terms are greater in number than the web pages catering to them. As such, you could consider them as highly profitable markets. These markets are what many people call as niches. Finding a niche is the first integral step in making money online.
Once a niche is determined, focus on it. If you’re not familiar with the subject, do some research. Build a website that would provide accurate and educational information about the topic. Employ marketing strategies to give it the exposure it deserves.
It all starts with finding a niche. The sooner you discover one, the sooner you will realize the many promises that the online world can offer.
So the first lesson in any internet marketing course should be about finding profitable markets.
Now, despite how intimidating this subject may sound, it’s actually quite easy to pull off. All you need is an idea. Yes, like one of those eureka moments. This idea can come to you at any time… while watching a movie, for example. Or while reading the morning papers. Or while viewing the billboards by the road your way to drop off the kids at school. This idea may also be inspired by your current or previous profession, or a passion you nurtured when you were still enrolled as a student.
It is always advisable to carry a small notebook with you, so that whenever these ideas pop up, you could write them down so that they won’t have to fade from memory. If you have a personal digital assistant (PDA), the better it would be for you.
So how would you know if the idea that enters your mind is the right one to build a business for?
This wouldn’t be difficult to figure out. Surely, an idea would entail thoughts of various possibilities you do with the same. An idea about dog grooming can make you think of a dog grooming service, for example. Or an idea about pest control can make you think of a do-it-yourself pest control eBook.
Once you have an idea, it’s time to determine its profitability. For this, you would have to use the tools found at:
www.digitalpoint.com/tools/suggestion
Or…
www.nichebot.com
Simply type in the idea you have in mind, and press the submit button. You will then be presented with a list of keywords and key phrases that are related to the subject you have entered. Each keyword or key phrase would have an indication of the number of searches that they have gathered from internet users. The number of searches made for a particular keyword or key phrase is a good barometer of the demand for the same.
Naturally, you would want a keyword or key phrase that has gathered many searches, right?
This shouldn’t be the case. Demand is just half the battle. You would also need to determine the number of competition you would have for that particular market. To do this, you just have to run a search using the particular keyword or key phrase you have selected. Look at the number of web pages catering to the said subject. If this number is less than the number of searches made for the same, then you have a profitable idea indeed!
Let’s illustrate.
Your idea is about dog grooming. So you use the tools mentioned above, and type in the phrase “dog grooming.”
You’d immediately get some keywords or key phrases like “shih tzu dog grooming” or “dog grooming cases.” The searches for these terms are greater in number than the web pages catering to them. As such, you could consider them as highly profitable markets. These markets are what many people call as niches. Finding a niche is the first integral step in making money online.
Once a niche is determined, focus on it. If you’re not familiar with the subject, do some research. Build a website that would provide accurate and educational information about the topic. Employ marketing strategies to give it the exposure it deserves.
It all starts with finding a niche. The sooner you discover one, the sooner you will realize the many promises that the online world can offer.
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